CDD - Head of Loyalty

Evaneos is hiring!


Better Trips for travelers. Better Trips for the world.

Since Evaneos was founded in 2009, we’ve been building a greener, fairer future for travel. By connecting travelers with the world’s best local experts, we provide trips that are better for them and better for the places they visit.
For us, it’s all about quality and impact. That means fighting mass tourism and impersonal experiences at the expense of local communities and the environment. Instead, we offer tailor-made trips, lovingly crafted by those passionate about sharing and protecting the destinations they call home. Thanks to our network of more than 1000 local partners in more than 160 destinations, we’ve helped more than 500,000 travelers plan extraordinary trips around the world.
The adventure doesn’t stop here. We invest a percentage of every trip we sell in our Better Trips Fund and have committed to spend at least 3 million € by 2025 on projects that reduce the negative impacts of travel and drive positive change within our industry. Think: certified carbon offsets, planting mangrove trees, collecting ocean bound plastics, guiding small businesses through sustainability training and certification, creating new opportunities for woman-owned businesses, and much more.

Our values are just as important within Evaneos. Our strength is in our diversity: our multitude of languages, backgrounds, and experiences. We believe in building the best teams by creating an environment where everyone can be authentic, trust each other and thrive.

We hope you’ll join us on our mission.

You can also follow our Glassdoor page and see the comments of our current employees and candidates.

Job Description

The position

Within the Marketing & Strategy department, in direct report with our CMO, you are in charge of building the best customers’ experience after their first booking.
Your objective is to maximize loyalty on all markets by increasing repeat, lifetime value and NPS metrics.

Your main responsibilities will be to :

1. Implement 2023 loyalty actions to increase repeat purchases and deliver the 2023 budget for repeaters.

This includes :

  • Developing your knowledge of our customers’ behavior (analyses with our Data department user feedback, surveys)
  • Implementing a relevant and personalized CRM (re)activation plan as well as 360° actions in collaboration with the brand team, the acquisition team and the sales team.

2. Contribute as the business lead into our Loyalty impact team (x functional team with product, tech & data focused on the repeat business objective) in order to deliver the 2025 loyalty plan

  • Increasing Evaneos added value/perceived value in our customers’ lifecycle
  • Monitoring & improving our customers satisfaction in collaboration with our Customer Care department
  • Developing their consideration for Evaneos for their future travels & conversion into bookings

3. Manage hierarchically a loyalty senior project manager who will support you in your missions

Preferred Experience

  • At least 7 years working on Customer marketing, Loyalty, CRM problematics or as a consultant
  • You have demonstrated strong project management skills & transversal leadership skills.
  • You are comfortable working on large-scale projects involving different professions. You know how to evaluate, sequence, plan, organize and lead to deliver.

  • You’re familiar with databases, tables and CRM tools

  • Your strong Data & analytical skills and your test & learn approach enable you to deliver strong results.

  • You’re results driven & business oriented.

  • You are a real team player, curious & rigorous.

  • Fluent French & English

  • Copywriting skills are a plus

  • 1st experience in start up / scale up / fast growing environment is a plus

Recruitment Process

1st step : HR call with Jeanne, HR Genralist (30min)
2nd step : Team Leader call with Aurélie, CMO (45min)
3rd step : Case Study and Team Fit interview with team members you would be working with (2hrs)

Additional Information

  • Contract Type: Temporary (Between 6 and 7 months)
  • Start Date: 03 April 2023
  • Location: Paris
  • Education Level: Master's Degree
  • Experience: > 7 years
  • Occasional remote authorized