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SEO Content & Analytics specialist

Evaneos is hiring!

About

Founded by travel enthusiasts in 2009, Evaneos is the market leader in connecting travellers directly with local travel agents across the planet. By cutting out the intermediary, travellers are given the freedom to create tailor-made trips while benefiting from the local expertise of a professional based in the destination itself.

In 9 years, Evaneos has built up a network of 1,300 hand-picked local partners in more than 160 destinations, and has already helped more than 300 000 travellers set off on the trip of their dreams.

Blablacar connects carpoolers, Airbnb connects travellers with property owners. Evaneos connects travellers with local travel agencies !

You can also follow our Glassdoor page and see the comments of our current employees and candidates.

Job Description

The SEO Content & Analytics specialist will be part of the X-Market (international) Marketing team of Evaneos, whose role is to provide expertise and support to our local marketing teams based in Paris.

The main missions of the SEO Content & Analytics specialist are divided into two main roles:

Content and Semantics:

  • Maintain and enrich our segmented Keyword database
  • Help local content managers prioritize the content production
  • Help X-Market Content teams build SEO friendly briefs for the new types of content to be produced
  • Make Semantic recommendations to UX and Product teams
  • Make sure the SEO content recommendations are respected

SEO Analytics:

  • Train local marketing teams to the main SEO performance monitoring tools (GSC, Google Analytics, SEM Rush, …)
  • Provide regular SEO performance reports to local markets
  • Provide more in-depth and focus analysis on specific topics (page types, thematic, destination …)
  • Record all content creation, optimisation or product changes to monitor their impact in terms of SEO & business for Evaneos

Why join Evaneos:

  • Brand new offices in Paris central location
  • Flexible hours
  • Home office (partial)
  • Company participation to travel and lunch expenses (Navigo, Bicycle allowance, Tickets restaurant)
  • Music room, board gaming sessions & babyfoot available
  • Sport sessions, meditation, acting lessons at privileged rates
  • Goodies, Coffee/Tea, Fruits, Afterworks, Team buildings, etc
  • Stock options (BSPCE)
  • Top 16 in the Great Place to Work 2019 ranking

Preferred Experience

Ideal Background

  • At least 2 years of hands-on SEO experience with a special focus on content optimization and SEO performance analysis
  • Experience in transversal management of international teams
  • Prior experience in content marketing, content growth
  • Prior experience in defining a content strategy to drive SEO results

Skills we're looking for

  • Fluent in English or French + at ease with other languages (International profiles are welcome to candidate)
  • Excellent verbal and written communication skills
  • Ability to work within a team and independently
  • Familiar with Google Analytics, Google Search Console & Crawlers
  • Familiar with tools like Google Data Studio & Excel

Additional Information

  • Contract Type: Full-Time
  • Start Date: 02 November 2020
  • Location: Paris, France (75009)
  • Occasional remote authorized
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